We are glad to announce that Net Group, the company all of you have probably crossed paths with, has officially become a member of the German-Baltic Chamber of Commerce (AHK Baltikum). 

This partnership is a big step in fostering friendly ties between Estonia and Germany, particularly in the areas of business model innovation and AI-driven digital solutions. With nearly 25 years of experience driving digital transformation, Net Group is set to bring its honed tech expertise to Germany. The AHK will now serve as a sign of credibility and recognition as we expand our presence in the German market.

Let us walk you through the details.

About AHK Baltikum: Bridging Economies

AHK Baltikum, a branch for the AHK Deutschland, is a pivotal organization that supports and promotes economic relationships between Germany and the Baltic countries—Estonia, Latvia, and Lithuania. 

Their mission is to create a platform for businesses from both regions to thrive through networking, business consultations, and partnerships. Whether a company is looking to expand into the German market or German companies want to explore opportunities in the Baltic, AHK provides the expertise and guidance needed to make this leap. 

AHK Baltikum is known for its role in fostering innovation. They are particularly established in sectors like digitalization, sustainable energy, and AI applications, aligning perfectly with Net Group’s success portfolio and mission.

Net Group: A Perfect Fit for AHK’s Mission

Net Group’s focus on AI-powered solutions and business model innovation makes it an ideal partner for AHK Baltikum’s goals. 

With a track record of simplifying and optimizing business processes across various sectors, including public services, healthcare, and e-commerce, Net Group is well-equipped to contribute to Germany’s digital transformation efforts. 

Our solutions have already swapped outdated processes within Estonia’s public and private sectors. From e-health services and a paperless court system to digital services for the National Library and a national AI-based solution called Bürokratt, an AI chatbot for public services.

 Through our AHK membership, we aim to bring this expertise to Germany.

Our dedication to technological advancement, combined with an understanding of sustainable practices, aligns seamlessly with AHK Baltikum’s mission. Now, both sides will take part in fostering economic cooperation and innovation between the Baltic region and Germany. 

By joining forces, we hope to make helpful contributions to both economies and support cross-border digitization that has not just a regional, but a global impact.

Excited for an Interesting Cultural Mix

One of the most interesting aspects of this partnership is the difference in business cultures between Estonia and Germany. 

According to experts like Birgit Linnamae, Estonian companies are known for their pragmatic and swift approach to delivering results. We excel in agility. We focus on quick and efficient problem-solving — with as little small talk and as much action-taking as possible. 

On the other hand, German businesses value trust-building and long-term relationships. They appreciate several meetings before diving into business agreements. They’re glancing for trust, and reliance, and want enough time to pick up the clues of expertise and authority.

Net Group isn’t just bringing tech expertise to the table — we’re excited to cherish the German approach to trust and relationship-building. Working with German organizations demands more than a quick win — so we’re ready to transfer the patience and persistence it took us to get to where we are today. 

Net Group’s added value can truly be found in the blend of proactive problem-solving and a portfolio of long-lasting partnerships in the private and public sectors. 

In other words, we are certain Estonian reliable efficiency will make a powerful addition to AHK Baltikum. Together, this collaboration is poised to deliver cutting-edge digital solutions while forging new pathways for both Estonian and German businesses to thrive. The synergy is undeniable, and the possibilities, endless.

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